Social Media Officer

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International Planned Parenthood Federation (IPPF) Americas and the Caribbean

  • Career category: Comms/ Digital/ Media
  • Job type: Job
  • Humanitarian or Development: Development
  • Experience level: Not specified
  • Organisation type: Civil Society
  • Remote option: Not Specified
  • Right to work requirements: Not specified
  • Remuneration: $12,216 USD-$15,223 USD / yearly
  • Deadline: 31/07/2023
  • Location: Mexico
Sexual & reproductive rights (SRHR)
Context of Role:

IPPF has embarked on a profound and transformative organizational change journey. IPPF is changing by choice, for choice its governance and operations, focusing on how the Federation can become more member-led, transparent, and learning-focused. So that in the medium and long term, the Federation will be more strategically positioned to respond with agility to the needs of women, girls, and all the people it serves.

The role of Social Media Officer is to support all external communications efforts by the global communications team through our key social media channels (including Twitter, Instagram and Facebook). The role is revised and will build on IPPF’s social media following and engagement to build IPPF’s profile and key SRHR issues. It’s an exciting time to grow our digital ambitions.

The professional will share the voice for IPPF across social channels and opportunities to increase brand exposure for IPPF.

Role deliverables

  • Social Media Management – Manage the social media profiles for – Facebook, Twitter, YouTube, Instagram, and LinkedIn.
  • Content production with support of the Comms, Voice and Media Senior Advisor – Write, create, and implement daily social media posts across channels.
  • Planning and executing social media content on international days, around events at IPPF and Member Associations. This includes creating sexual and reproductive rights sensitive content and design.
  • Content gathering – Liaison with Member Associations to source, create and manage social media content. Be hands on with the material that is being produced in house and has been produced in house to create and use social media content on relevant occasions.
  • Support – work with technical teams, global communication team to create creative communication planning and social media integrations.
  • Reporting – Create and report on key performance indicators on monthly basis.
  • ORM – lead online reputation and manage social media comments.
  • Learning and Development – share daily, weekly, and monthly insights in things that work and does not on social media.
  • GOALS – work towards improving and increasing brand awareness, user engagement, online conversations, amplify voices and website traffic through social media.
  • Brand health – Ensure proper quality checks in accordance with brand guidelines across social media profiles to ensure consistency and brand adherence across social media channels. Ensure all content is verified and checked for due sources.
  • Relationship management – Develop and lead both existing and new relationships with social media companies like Facebook, Google, etc.
  • Track competition and share comparative analysis.
  • Mange and create social media tool kit for specific campaigns/ member association events/IPPF events.
  • Work on international newsletter, online campaigns with Comms, Voice and Media Senior Advisor and External Relations Director at ACRO.

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